UNBOXED GROUP x HBO

The White Lotus S03 Premiere

Leading the pitch, I secured the RFP for this exciting premiere event with LA-based Unboxed Group, winning the bid that has since led to an ongoing partnership with HBO.

I spearheaded design and art direction, crafting a visionary concept that captured the opulence and surreal escapism of The White Lotus, from location-specific scenery, custom fabrication, audio inclusion and filmed performances, I led creative from concept to execution. Our team transformed Paramount Studios into Koh Samui, Thailand, including an elegant red carpet experience, engaging pre-screening entertainment, and an opulent afterparty. I designed all branded moments, large-scale scenography, and custom showpieces, ensuring a seamless thematic integration complete with just the right amount of quirk.

A key focus was authentic Thai representation, which I championed through design, entertainment, and a filmed performance featuring local Thai dancers, as well as encouraging the involvement of three different Thai restaurants significantly impacted by the LA fires. Our work also extended beyond Los Angeles to Bangkok, whose team replicated our “green carpet” for their premiere later the same week on a grand scale, reinforcing the impact of our creative vision across the globe.

Working across fabrication, AV, and production, we delivered an event that earned accolades from HBO, talent reps, influencers, and coverage in The New York Times.

THE TEAM

Creative Lead
Cecilia Cruz

Creative Director
Kyle Absolom

Executive Producer
Damon Guilfoyle

Director, Performance
Bec Stupak Diop